Success in the Scenic Rim - winning awards and attracting Amazon
It’s no secret that the produce from the Scenic Rim is top notch quality, and the region is now winning national produce award categories and one product line is even getting noticed by a global ecommerce company.
The Scenic Rim was recently crowned “Outstanding Region” at the Delicious Produce Awards for its incredible culinary diversity and quality offering everything from camel milk and jersey milk to olives, honey, nuts, aquaculture, beer, wine, vegetables and more.
Another success story for the region is Summer Land Camels, who produce a range of products from camel’s milk out of their farm in Harrisville, and were recently selected for Amazon Australia’s Launchpad program. Thanks to the program, their luxurious camel skincare range could soon be in demand across the world.
Summer Land Camels is the sole Queensland company among over 150 local and international brands who will be on Amazon Launchpad.
Amazon Launchpad helps Australian start-up and entrepreneurs reach new markets by showcasing their innovative products to millions of customers.
Summer Land Camels was chosen for its unique range of pure camel milk skincare products. Amazon Australia also considered the company market-ready due to it recently completing Brisbane Marketing’s six-week Future Food Global Markets and Investor Readiness program.
Co-founder of Summer Land Camels, Jeff Flood, said he took part in the Future Food Initiative to further his company’s vision to support human health through camel milk.
“Many people aren’t aware of the positive health benefits of camel milk. We use a gentle manufacturing process to deliver the purest whole camel milk, which is rich in vitamins, minerals, essential fats and disease-fighting immune proteins,” he said.
“The Future Food Initiative gave valuable insight into what it takes to tap into wider markets and helped Summer Land Camels get noticed by Amazon Australia.
“Our food, beverage and pure and natural skin care products are stocked across Australia and sold online nationally, but we see great potential in international markets such as Asia, the EU and USA.”
Brisbane Lord Mayor Adrian Schrinner congratulated Summer Land Camels on completing the city’s Future Food Initiative and being selected for Amazon Launchpad.
“Providing an industry development program through which South East Queensland food and beverage businesses could build capacity and scale globally was exactly what the Future Food Initiative was designed to do,” Cr Schrinner said.
“There is a hunger from local businesses such as Summer Land Camels to reach new markets with quality products from across the region, and an enormous potential for them to become $100 million+ companies.
“The Future Food Initiative generated $29 million for the local economy in its first year, with hundreds of entrepreneurs and businesses participating in the range of industry development programs, workshops and seminars on offer.”
Amazon Launchpad is active across eight international markets including the USA, UK, India, France, Italy, Spain, Australia and Germany.
Summer Land Camels’ products will also be showcased at a food tradeshow in Asia after it won the Future Food pitch competition at Brisbane’s Regional Flavours food festival in July.